Friday, April 3, 2009

Introducing Wholearth Beauty & Bath!


I am so extremely excited to tell you all about the launch of a fabulous new line of eco chic bath & body products and fragrances that I worked on for well over a year now with the amazing green lifestyle guru Danny Seo!

wholearth beauty + bath by Danny Seo is an organic, eco-friendly line of products designed to inspire consumers to live a life of organic well-being in today's world. With sustainable style and a vision for the future, the entire line is made using only natural and certified organic ingredients. wholearth products are naturally luxurious, USDA approved organic and packaged with 100% post consumer recycled (PCR) materials!

The line consists of USDA certified organic body washes & lotions, body souffles, a 2-in-1 room & body mist and a very unique bamboo body scrub. This product looks like earth but foams up when you add water! We are also launching the first ever USDA certified organic Perfume Spray which will be available in 3 fragrances.

The great thing about the line is that each & every formula looks, feels and smells AMAZING, if I do say so myself :) They're not your typical crunchy organic/natural formulas. These products are truly luxurious and many beauty editors agree with me! The word is just starting to get out. You can check out what Elle & Teen Vogue as well as Danny himself have to say about the line.

Starting on Earth Day, April 22nd, Wholearth will be available at Anthropologie stores and on the Anthropologie website. The products also will be available for purchase on wholearthbeauty.com as well as additional retail outlets shortly!

You can also check out Danny's personal blog where he shares his brilliantly crafty tips on eco-friendly ideas for everyday living. He has also said some pretty nice things about me :)

Hope you all check it out!

1 comment:

Kelley at My Island Wedding said...

Did YOU really work on this product line? How nice. And Anthropologie, no less..., love them. I'll check it out! Any hypoallergenic products by any chance?
(see my post called "Smelly Stuff")
Thanks!
http://myislandwedding.blogspot.com/2008/11/your-thoughts-smelly-stuff.html